Recently, I attended an interesting event where Ellie Cachette presented her new web project http://endcorpabuse.com
It’s a great way to let people share their bad experiences with companies that abuse their power. In her example, thousands of people were infected with HIV from infected blood from Bayer, a pharmaceutical company. Instead of recalling the tainted product, they went ahead and sold it, figuring it would be much cheaper to get sued later. And it was cheaper. Meanwhile, the families of infected loved ones had to fight for 10+ years in lawsuits to even (1) find out there were thousands of infected people, and (2) to get any recovery. By then, their loved ones had no doubt suffered.
I’m glad Ellie came up with a great solution. It’s something I have been wanting to see, ways to use social networks and the Internet to stop all the corporate abuse. This is not about improving customer service or addressing product problems, like GetSatisfaction helps do. This gives all of us the power to highlight unethical practices of companies. Imagine how this could have addressed the isseus with Goldman Sachs, AIG, Citibank, GM, and other companies who take advantage of the average American.